Sunday, March 11, 2007

Review of Chapters 5 & 6

Chapters 5 & 6 were helpful by telling you how to execute your ideas so that it can relate to your audience. Reading about parallelism was interesting because there are so many different items that when creating you think of and then there are the little details that come up later on. You are building a connection and when something is created, there are numerous interpretations of what people would think about when they notice. Is the design noticeable? Is it readable? There are so many questions that need to be answered it really gets you to start thinking.

I enjoyed the subliminal message in chapter 6 about multiples and how to keep using them. The first page, each paragraph started with the work "multiples" to get it to stick in your head. It worked for me with the repetition. They also make a good point about good design. On page 115 the author stated, "Good design should take into account how, when, and where the information is used. Just as underwater books should minimize page-turning, cookbooks should lie flat on the counter, directional guides should enable glancing back and forth between the road and the instructions (short lines of type, with content-based linebreaks, will help), maps for piloting aircraft at night should allow for reading by dim light, and charts for recording space-flight data (such as the cyclogram) should fold compactly." They summed it up about design in two sentences. This really got me to starting thinking more and more.

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